Read a free sample or buy Jony Ive by Leander Kahney. You can read this book with Apple Books on your iPhone, iPad, iPod touch, or Mac. Jony Ive is more important to Apple than Steve Jobs was and the company Leander Kahney, author of Jony Ive – The Genius Behind Apple’s. Jony Ive: The Genius Behind Apple’s Greatest Products, by Leander Kahney, Portfolio, RRP£/$, pages. It isn’t hard to argue the.

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What else, after all, is Apple, besides design? Arguably what is most interesting is why they have become such a success, the social, political, aesthetic and cultural context which they have slotted into — or remade. An interesting book covering the jahney of Jony Ive and the design issues at Apple during Ive’s employment. I was hoping for a deeper exploration into the thought patterns a This book is well written and well researched.

Dec 17, David Schwan ivve it it was amazing.

Jony Ive: The Genius Behind Apple’s Greatest Products

If you crave eye-witness Apple anecdotes, there’s I have not kept up on Apple design over the years but have read a number of articles along the way, so I found that most of the topics and discussion in this book about Apple products were familiar. But to me, that is why I bought an Apple computer in the first place.

World Show more World links. Lists with This Book. Leander really penned it nicely and it amazed me when they mentioned as it is even possible for them to run Apple without Jobs but hard without Jony Ive. Book also covers the process how Apple created its products and what it is like to work there. Hardcoverpages. Also I had unrealistic expectations that this might reveal more about Apple’s famously secret design and production processes, but, hey, they’re famously secret.

This author and book answers any questions you have about him, without specifically talking to him, as the company is so secretive of their work.

Even though adequate research was done on Jony Ive, the number of pages was cut into half of what Isaacson offered in his book perfectly adhering to the mantra of Apple “get rid of the crappy stuff”.


At one meetings Jobs said hate and disgust the idea but, at another bigger meeting Jobs used the idea and claim it his idea. I think it’s a little bit harsh to criticise the author for not managing to line up any fascinating new interviews from someone who is extremely publicity-shy.

He will always tell his team to not worry about the cost as that is not their Job. Kill products that do not meet that bar frees you to focus on things that matter. Jony Ive is one of phenomenal designer at this century. Interesting read, reveals some alternate views on the apple history not from Steve Jobs perspective. On top of that, the author frequently bounces back and forth between future and past events; this is most grating in the first half of the book, where it feels like Kahney wants to quickly express what happens in Ive’s early life so that he can finally talk all about Apple.

This book is well written and well researched.

A fan of Apple would think that Steve Jobs was the one who ran the company, designed products, and controlled everything about Apple. It was always the case even before the Infinite Loop complex was constructed that employees could not move freely from one building to another 0 that the holding of a badge did not grant a person access. The book recommendations alone are a gold mine. If you’ve never known who was responsible for the current vogue for user-irreplaceable batteries, now you know.

When Apple launched unibody enclosures milled from aluminum, they literally bought every milling machine being produced until they could hit their scaling needs. Book was a little slow to get going but worth seeing it through. The power tussles, the long road to innovation and chance discovery of products is explored surface level only. Ive remains, at the end of this book, as unknown a quantity as he is at the beginning: I had been hoping for a rich, detailed look at Ive, who has been so instrumental in Apple’s resurgence since the first iMac.

Having been a long time Apple user since it was great to see some of the underlying thought processes involved in the design of Apple products. I would recommend this book for people who really would like to know more about Jony Ive and his life with Apple.


From the verbal catfights, the use of ONLY polished aluminium screws on a casing, the universal approach to design to be culturally inclusive, the tens of models of the home button on the iPhone prototypes, the relationship of the Helvetica Nueu font with retina display, the move away from skeumorphism in iOs7, and many, many more stories, all told with the ultimate aim of showing the attention to details in all things Apple. Enjoy the closer look into some of the secrets of Apple’s design practices and how Johny Ive made it to the top.

Want to Read Currently Reading Read. The iPhone and iPad still look to me iive something out of science fiction, even though I use them every day. If the book could show me what’s being described, as it is described, I would have a much better understanding and appreciation of these creations.

Truly an enlightening read about one of the greatest designers of this century.

Open Preview Leandee a Problem? The problem is that the answer is not very interesting. After stints with the company that sponsored him through art college and with an independent small consultancy, he finally landed at Apple infive years before Jobs’ return. Nice read by a long-time Apple reporter.

Jony Ive, book review: Some genesis, but few revelations | ZDNet

When Jobs died two years ago, Ive was, in all but name, anointed his successor. He even included some light moments and occasional humor.

Since childhood his passion and curiosity about tinkering already proven. Personal Finance Show elander Personal Finance links. This persists later in the book as well. Yes, Apple is a very important part of Ive’s life; however, there are already plenty of books and publications that discuss Apple, with Ive as an interesting part of the larger picture.